Our Brands

close up of purple supplement powder
Our Brands

Designed for you.

Our Brands are on a  journey to a healthier and more beautiful world. Discover the difference of Florenz with our range of products, thoughtfully designed for you and the planet.

Our Brands

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Xtendlife

We believe that prevention is better than a cure. We have confidence that by empowering and educating, especially about dietary supplements, we can help our global customers make informed decisions to improve their health and happiness.

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Our founder introduced new innovative thinking into this industry 26 years ago. He was focussed on high-quality ingredients, with new combinations to produce world-class wellness formulations.

This passion for the benefits of holistic health led him to formally establish Xtendlife — a mission that has driven the company for more than a quarter of a century and counting. Xtendlife has grown into a global brand, trusted by over 400,000 customers. Our commitment to science ensures that our formulas deliver the best results to our customers, helping them live longer and healthier.

Our products range from Xtendlife natural supplements to Zupafood nutrional powders to Kanapa skincare and are part of the lives of customers in more than 90 countries.

This innovative, science based business was founded out of the Government-owned New Zealand Plant and Food to commercialise the body of research supporting blackcurrant anthocyanin’s ability to enhance athletic performance. 2before was created in 2021 and launched in the US market in 2022.

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2before exists to help athletes and lifeletes thrive in their chosen sporting endeavours, through the power of one smart berry, the New Zealand Blackcurrant. Clean, simple, plant-based pre-workout powder. 

The benefits of the blackcurrant are vast and range, ranging from improving athletic performance to post-exercise recovery, immunity support, improving blood flow and managing inflammation for tissue repair.

This is just the beginning of the journey for this amazing super berry, which has captured the attention of some of the biggest sports teams and athletes in the world. 2before is used by Olympians, athletes in the NBA and NFL in the United States and players in the NRL in Australia and New Zealand.

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Wedderspoon

Our commitment is rooted in the foundation on which we started our company in 2005. Our goal is and has always been to bring the gift of Manuka honey to our friends, families, and neighbours.

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Our passion for holistic health is rooted in New Zealand, home to a living heritage of brilliant bees and where every flavourful drop of Wedderspoon Manuka honey is born. Committed to sustainable & ethical sourcing, our master beekeepers champion a sustainable, bee-first ecology & gentle harvest, allowing our precious pollinators to work as Mother Nature intended.

Our wide range of products celebrate Manuka honey in its most perfect, least processed state: a rare gift, brimming with living enzymes & potent beneficial natural compounds, Wedderspoon raw Manuka is a flavorful, nourishing superfood that supports whole body wellness. Every harvest of Wedderspoon honey is kept raw and carefully nurtured in New Zealand.

Wedderspoon is the #1 brand in the U.S. of Manuka-Honey based wellness products ranging from the pottle of honey through to pops, drops, throat-sprays and lozenges. It is stocked in more than 23,000 retail outlets throughout the United States.

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Dry Food NZ (100% owned)

Dry Food New Zealand is a purpose-built manufacturing facility designed to offer flexible end-to-end service with our range of drying technologies, oil extraction capability, customised milling and packing equipment to support your product development from concept to finished product. 

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With over 20 years’ experience, we locally source and manufacture nutraceutical and functional food ingredients.  Better raw materials, better processing and better nutrition.
 
Committed to safety, quality and efficacy, our long-term industry experience and its network of development specialists enable us to provide solutions with our customers to meet their specific requirements.  
 
Our extensive product range covers NZ greenshell mussel powder & oil, Marine derived collagen powder, fruit powders and concentrates, animal derived collagen powders, honey powders, and speciality powders.

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Harker Herbals (minority owner)

Harker Herbals is New Zealand’s leading manufacturer of liquid herbal supplements, producing trusted natural formulas to support health for more than 40 years. Our products are available in over 1000 health stores and pharmacies, including New Zealand’s #1 selling respiratory formula, Deep Lung Support.

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Founded in 1981 by master herbalist Malcolm Harker with a range of traditional herbal tonics, our product offering has expanded to include great tasting herbal syrups using high strength evidenced-backed ingredients. These premium products, especially our Children’s range, are a popular choice for New Zealanders, making Harker Herbals one of the top selling natural health brands overall in pharmacy.

Our manufacturing facility in Hastings, New Zealand is about to become fully GMP certified, opening opportunities to distribute our products in overseas markets. Guided by our master herbalist and in-house naturopaths, we are committed to developing new products to continue to grow the Harker legacy of herbal supplements that help people live well.